As Chukhrov explains, the Soviet economy, which functioned Job Function Email List under a plan governed neither by the market nor by profit, it had neither the need nor the means to induce the infinite desire to consume essential goods under capitalism, since the new economy could and should rather be structured as one aimed at satisfying basic, generic, common needs. This freed the new Job Function Email List society from the burden of desire, that is, from the capitalist libidinal economy. In turn, the new paradigm of well-being based on the satisfaction of basic goods under the principle of the common good ruled out the phantasmatic brilliance of merchandise and neutralized the narcissistic structure Job Function Email List of insatiable desire typical of consumer capitalism.
It is important to note that, consequently, what was welfare Job Function Email List under historical socialism was then perceived as "poverty" and "boredom" from the perspective of consumer capitalism (obviously the perspective of the privileged classes, not necessarily the exploited majorities). This contributed to making communism unbearable for significant Job Function Email List sectors of the Soviet population, especially for the Soviet The author documents and interprets how a process of desexualization began Job Function Email List spontaneously in Soviet society and culture .of Eros, immanent to the very conditions of daily life and culture, to which the Marxist critique of Freudian psychoanalysis exercised by Valentin Volóshinov and others also corresponded, who denied the determining agency of the unconscious and the pleasure principle.
Voloshinov argued that the unconscious consists Job Function Email List of aspects of the generic social consciousness that have not been personalized by an individual consciousness. Likewise, he interpreted the pleasure principle as indistinguishable from the Job Function Email List satisfaction of socially determined needs, which are not inherently opposed to cultural or social demands. According to Chukhrov, the liberal historiography of Soviet society is flatly wrong in ascribing the lack Job Function Email List of interest in libidinal sexuality in the USSRto State repression.