In October last year, we already previewed the Whatsapp Mobile Number List social media trends for 2022. Here we saw that the metaverse and privacy are big factors to take into account this year. It should therefore come as no surprise that these topics also come back in the field of social advertising. In this article, I will take you Whatsapp Mobile Number List through the 7 most important trends for social advertising for 2022 so that you too can get the most out of your budget. 1. AR/VR in advertising, on to the metaverse AR (augmented reality) and Whatsapp Mobile Number List VR (virtual reality) continue to grow enormously worldwide and we are increasingly confronted with this in everyday life.
Whether this is with online shopping or with Whatsapp Mobile Number List cool games that you have started playing. If we are to believe Facebook, AR and VR are not so much the future anymore, but the beginning of a whole Whatsapp Mobile Number List new era that has already started. They therefore fully integrate this into their strategy. Are you ready for the 'Metaverse? Snapchat and Deloitte recently released a survey stating that by 2025 there will be more than 4.3 billion AR and VR users in the world. In 2021 this was 1.5 billion. The largest target group is 'the millennials', followed by Generation Z, X and the boomers. In short, nearly 75% of the world's population Whatsapp Mobile Number List will be using AR and VR apps by 2025.
The role of AR filters Companies implements Whatsapp Mobile Number List AR filters to make shopping via the internet (social) easier for consumers. For example, you can virtually try on new glasses and try lipstick for a while. It is expected that Whatsapp Mobile Number List many more applications will be added. In addition to shopping, there are also apps that make it possible to place objects in a room, such as a car, which you can then walk around and 'sit in'. By means of AR Filters you can lift your (video) content to the next level . Research has shown Whatsapp Mobile Number List that people watch AR videos 4 times longer (75 seconds) than regular mobile videos. AR also has a higher stickiness factor.